It marks the dawn of a new era at the University here in Western Uganda. We are busy preparing the next marketers to send a shock wave throughout the world. We are preparing them for the prestigious Google Online Marketing Challenge.
We will be killing two birds with one stone; we will be getting more local businesses online as well learning how marketing is done using the most widely used search engine in the world.
We are kicking off a marathon of training sessions this week. We had a session on Monday 23 February 2015 from 4:30 pm to 5:30 pm (ideal) Ugandan Time. However, we actually finished some minutes later. We hope to improve on this with time. The students were on time ready to learn. I was impressed by their zeal and desire to learn.
We learnt about an introduction to online marketing. We got to talk about the history of the World Wide Web, online adverts, why advertise on Google and the benefits of Online Marketing compared to the traditional forms of advertising.
Our next session is this Tuesday February 24 2015 from 4:30pm to 5:30pm in Room S103, Science Block at Mbarara University of Science and Technology. Nobody can stop us now. We are destined for greatness. So help us God.
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